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Graduate Programs
Integrated Marketing Communication

 

Integrated Marketing Communication
Suite 3100
University Center Building C
Tallahassee, FL 32306 Map

Contact: Graduate Admissions
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phone number 850/644-5034

  

Faculty


Members of our faculty are active in the field of Communication, maintaining leadership roles in national and international professional associations, consulting for government and private industry and publishing in respected journals.

Listed in alphabetical order

 

Education

BA 1981; University of Massachusetts Lowell, Music
Med 1991; University of Massachusetts Boston, Instructional Design – Media
EdD 1995; Boston University, Curriculum & Teaching – Educational Media

Teaching Interests: Multimedia, Applied Interactive Programming, Interactive Programming and Design, Communication and the Internet, Project Planning and Management

Research/Creative Interests: Professional Collaboration and Computer-mediated Communication, Computer-mediated Communication Systems, Interactive Multimedia Development, Online & Distance Learning

 

Education

BA 1992; University Central Florida, Speech Communication
MS 2002; Florida State University, Rhetoric and Communication Theory

Teaching Interests: Debate, Public Address, Interpretation of Literature

 

Education

BA 1989; Youngstown State University, Communication
MA 1995; Kent State University, Mass Communication
PhD 2005; The Ohio State University, Mass Communication

Teaching Interests: Visual Communication, Web Design, Multimedia Design, Media Uses and Effects, Mass Communication and Society

Research: Media Uses and Effects, Hypermedia Learning, Computer-Mediated Communication, Internet Use, New Technologies
 

Education

BA 1966; University of Mississippi, Mathematics
MA 1973; Florida State University, Theatre
PhD 1993; Florida State University, Communication

Teaching Interests: Project Management, Research Methods, Organizational Communication

Research: Project Management Effectiveness, Information Technology Management, Personal Value Systems

 
 

Education

BS; Florida State University, Advertising/Public Relations, Business Administration
M Ed. ; Auburn University, Educational Administration
M.Div ; Emory University, Theology
PhD ; Auburn University, Leadership / Labor Relations

Teaching Interests: Advanced Media Writing Techniques, Advertising Creative Strategies, Intro to Public Relations, Intro to Advertising, Public Relations Techniques


Research Interests: Blogging, Media Writing Techniques, Crisis Communication, Communication Audits, Influencing Public Opinion

 

 

Education

BA 1969; American International College, Psychology
MS 1970; Florida State University, Educational Research
PhD 1974; Florida State University, Instructional Design

Teaching Interests: Strategic Planning, Program Management, System Evaluation, Interactive Internet, Multimedia Program Design and Implementation, Distance Education and Training

Research: Website Design, Program Evaluation, Distance Education

 

Education:

BA 1970; Texas Tech University, Government
MA 1973; Michigan State University, Communication
PhD 1977; Michigan State University, Communication

Teaching Interests: Research Methods, Health Communication, International Development Communication

Research Interests: Social Marketing, Health Communication, International Development Communication, Organizational Communication and Information Systems

 

 

Education:

BA 1973; Universidad Iberoamericana, Mexico City, Ciencias y Tecnicas de la Informacion
MA 1975; Michigan State University, Communication
PhD 1977; Michigan State University, Communication

Teaching Interests: Hispanic and Multicultural Marketing Communication, Consumer Insights and Account Planning, Applied Research Methods, and Cross-Cultural and Intercultural Communication applied to Advertising and Marketing.

Research Interests: Hispanic and Multicultural Marketing Communication, Branding, Consumer Insights for Product Design and Communication, Cultural Archetypes and their Application to Marketing.

 

Education

BS 1975; University of Florida, Journalism
JD 1982; Florida State University

Teaching Interests: Political Communicaion, Broadcast Production, Media Law, Media Legalities


Research:Political Communication, Broadcast Production, Media Law

 

Education:

BA 1984; Marshall University, Counseling/Rehabilitation
MA 1986; Marshall University, Speech/Broadcasting
PhD 1999; University of Tennessee, Communication

Teaching Interests: Media Theory, Research Methods, New Technologies

Research Interests: Traditional Media use of the Internet, College Radio, Information Representation, NCAA's use of the Internet, Diffusion of Innovations

 

Education:

BS 1970; Murray State University, Speech and Political Science
MS 1973; Murray State University, Broadcasting
PhD 1977; Florida State University, Mass Communication

Teaching Interests: Public Relations, Research Methods, Media Uses and Effects, Communications Law

Research Interests: Media Uses and Gratifications, Effects of New Technologies, Public Relations "Effects"

 

Education:

BA 1971; Bucknell University, English
MS 1975; Indiana University, Communication
PhD 1977; Indiana University, Communication

Teaching Interests: Integrated Marketing Communication and Survey and Marketing Research

Research Interests: Audience Response to Entertainment, Television Content Analysis, and New Communication Technologies

 

Education

BA 1979; Florida State University, Advertising
MS 1980; Florida State University, Media Management

Teaching Interests: Advertising, Creative Strategies, Media Planning, Integrated Marketing Communication

 
 

 
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